22 November 2016
See how food-to-go shoppers in London differ from shoppers across the rest of Britain.
18 November 2016
Our ShopperVista research shows that 88% of food-to-go shoppers are happy with their experience when buying food-to-go. But how do they choose where to complete a food-to-go mission? IGD shopper insight manager Rhian Thomas explores some of the factors affecting their decision.
26 October 2016
Check out our new monthly infographic to find out the latest on British grocery shoppers.
29 September 2016
IGD Shopper Insight Manager Rhian Thomas looks at the latest FTG research and where the opportunities lie.
09 August 2016
Our recently released food-to-go market forecasts predict that by 2021 the market will be worth £21.7bn compared to £15.1bn in 2015. This significant growth not only makes it a market with significant opportunities, but also reflects the changing way in which shoppers shop for, and consume, food and...
13 July 2016
As more and more shoppers use mobile devices, traditional research techniques are evolving to exploit the rich depth of data this technology can provide. In this short article, IGD Shopper Insight Manager Vanessa Henry looks at the opportunities that technological advancement can present for researchers.
22 June 2016
At a time when some retailers are moving away from certain promotional mechanics, do competitions provide an alternative way to entice and excite shoppers? Shopper Insight Manager Rhian Thomas investigates.
17 May 2016
How can suppliers communicate with and help the 33,000 symbols and independents across the UK? Category Insight Manager Simon Attfield gives his top four tips to providing category management support for independent stores.
20 April 2016
Our latest ShopperVista Channel Focus Online shopping trends 2016 report looks at the opinions of British shoppers using online grocery shops during the past month, and compares them to similar periods across previous years and months. Check out our latest infographic highlighting what shoppers have...
12 April 2016
Many of us have experienced how the way we shop has changed in response to our busy lives. But what are today’s convenience retailers doing to ensure they are competing against all of the other channels for our custom?