You are here:


Case Studies

Perhaps the best way to demonstrate how we can add value to your bottom line, help you grow sales and work more efficiently is to talk about some of our customers. Here you’ll find a few case studies that bring our training and capability development to life.


James has been IGD’s chief economist since 2004.  He regularly speaks at international conferences and gives media interviews on the issues and trends affecting the consumer goods industry.  James is in demand to present at board meetings to bring an external perspective or to add value to senior management strategy days.  Find out the ways in which James can inspire your team and help your business…

Store of the future

Research project commissioned by a global soft drinks corporation to identify what the future retail environment might look like.  We drew on extensive desk research, primary interviews across the industry and shopper research from IGD’s ShopperVista to help our client with strategic planning, particularly in the area of digital technology and its application to retail ...

Toronto store tour

Toronto store tour

A European wholesaling group wanted to gain insight into best practice food and grocery retailing within the Canadian market. Here's how we helped inspire them ...

Strategic planning workshop

Strategic planning workshop

Our client asked us to provide an overview of the economic, retail and shopper landscape as part of an away day for their commercial team...

Building online capabilityBuilding online capability

An international manufacturer with a strong portfolio of both branded and private label products who asked us to assess their capability to sell products online...

Advanced category managementAdvanced category management

A two day workshop to deliver a consistent level of core capability across the category management team of a multinational beverages company. The workshop included our category management business simulation game...

Customer engagement capabilityCustomer engagement capability

Our client, a global supplier of personal care products, wanted to build customer engagement capability across their European marketing and customer development teams. Here's how we helped ...

Retail management trainingRetail management training

A global packaging supplier wanted its commercial teams to understand retailer priorities and develop their retail engagement capability ...

In-store based learningIn-store based learning

We delivered an interactive two day programme designed to help a multinational drinks manufacturer understand key retail strategies, uncover how the supply chain works from the back of store to shelf and build knowledge from a total chain perspective...

Contact us

If you have a specific business challenge or training requirement, we can tap into our expertise and put together something just for you that will drive your business performance.

Adrian WilliamsIf you’d like to discuss how IGD Training can help you develop and strengthen skill sets in your business, please contact Adrian Williams, Director of business development on +44 (0) 1923 851987 or email

Alternatively please use the form linked below….

2017 Training and Development Directory

Download IGD's Training and Development Directory for details of our commercial workshops, free personal development opportunities, expert trainers and flexible solutions.