You are here:

Strategic Planning workshop

Our client asked us to provide an overview of the economic, retail and shopper landscape as part of an away day for their commercial team.

Their challenge:

Specifically they were looking for a channel perspective, covering retailers’ evolving strategies and channel related shopper trends.

Our solution

Two experts from our retail and shopper teams led an interactive workshop which provided our client with the big picture insights shaping the future of the food and grocery industry and helped them draw out implications for their business.

The outcome

“Our session helped us get a more rounded view of what is happening in our customers’ stores and in their customers’ minds.  This was invaluable in building strategies to support our future growth.”

View the full case study here

Other case studies

  • Planning a convenience channel strategy

    Our client required an external outlook on convenience market trends to stimulate and encourage broader breakthrough thi...

  • Building online capability

    An international manufacturer with a strong portfolio of both branded and private label products who asked us to assess ...

  • Customer centric supply chain

    Our clients wanted to gain a better understanding of development taking place in the grocery supply chain, retailer stra...

Strategic planning workshop case study

Strategic Planning workshop case study

Download the case study for more detail about the workshop and how IGD Training can help you develop and strengthen skill sets in your business.

Need a briefing?

Our briefings and presentations, designed just for you, offer an unrivalled way to get your team up-to-date.

From informal q&a sessions, to team meetings or internal conferences our experts are available to present their industry leading research and discuss the implications for your business.