Customised shopper research projects

Our approach

We understand shoppers because we’re in constant dialogue with them through our monthly tracker. We speak to over 25,000 shoppers a year. This puts us in a unique position to help you unlock future growth.

We know every customised project is different; we’ll talk to you about your needs, and design the project to answer them. Our shopper research managers are very experienced in delivering a range of shopper projects such as:

  • Unpicking your category’s path-to-purchase
  • Evaluating shopper appetite for new growth channels
  • Usage and attitudes studies to unlock category opportunities

Your project will never standalone – it will be grounded in our continuous shopper research from our ShopperVista service. So it's worth knowing more about the research behind ShopperVista.

 

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Meet the team

 

Michael Freedman

Michael Freedman

Senior Shopper Insight Manager
Vanessa Henry

Vanessa Henry

Shopper Insight Manager

Simon Attfield

Simon Attfield

Category Insight Manager

Nicola Ball

Nicola Ball

Shopper Insight Manager

Rhian Thomas

Rhian Thomas

Shopper Insight Manager